Technical bulletins from the press floor.
No fluff. Just useful notes on color, materials, paper choices and finishing — written by the team that prints your jobs.
Color TheoryCMYK vs. Pantone Spot: when to upgrade
Why your brand red shifts in CMYK and how to lock it with a Pantone spot — without doubling your unit cost.
ComplianceUL 969 labels explained in 5 minutes
What UL 969 actually certifies, when you need it, and the four substrate constraints that catch most teams off-guard.
LabelsWeatherproof labels: how we test for the real world
Saltwater, sun, scratches and pressure-washes — here's how we test our outdoor and chemical-drum labels so yours hold up wherever they end up.
MarketingEDDM vs. targeted direct mail: ROI breakdown
When to use USPS EDDM for saturation and when to spring for a targeted list. Plus four cost worksheets from real campaigns.
MaterialsWet-strength wine labels: ice-bucket proof
The three adhesive families that survive an hour in an ice bucket — and the two that fall off in 12 minutes.
BinderySaddle-stitch vs. perfect-bind: page-count thresholds
Why 48 pages is the inflection point and how PUR-glue changed the perfect-bind durability story.